Posts tagged Marketing
SMARKETING – Sales and Marketing Synergy

Marketing and sales: Far too often, these teams work separately, even with the latest technologies for marketing activities and controlling sales processes. The price you pay for disparate marketing and sales processes is a loss of efficiency and sales opportunities: inconsistent lead qualification, leads lost during handover, lower revenue, and more.

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Dynamics 365 Marketing 2021 Release Wave 2

With 2021 release wave 2, the product is focused on improving experiences and capabilities for creating moments-based and segment-based customer journeys that span all customer touchpoints and for taking personalization to the next level, all with less effort. The true power of the Common Data Service has been realized; a completely integrated CRM + Marketing automation tool has allowed Microsoft to incorporate functionality that is superior to competitors, and the gap is going to continue to widen

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Engaging your customers in a digital landscape

But with the changes in the landscape, how are businesses able to keep that human aspect of engaging their customers from the point of entry into their customer journey, all the way to the sales handoff?

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Utilizing Microsoft Dynamics 365 Marketing Segments

If you have already gotten your hands-on Dynamics 365 Marketing (D365 Marketing), this information should be helpful to you, read on and learn more about the power of segmentation at your fingertips.

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